Karim Zuhri

Karim leads product marketing & research teams for one of the fastest-growing scale-ups in Australia, SafetyCulture. Focused on business growth, market & customer insights, GTM, and product strategy.

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Perfect your marketing processes by giving your customers a voice

Everyone knows it’s important to pay attention to customer feedback, but how can we use that feedback to solve customer problems and show that our users’ opinions are at the heart of our practices? By being the voice of the customer....

Be the voice of your customer and drive company alignment

Members-only

Customer marketing

Be the voice of your customer and drive company alignment

In the tech world, we are fortunate to have access to multiple touchpoints with our customers. There’s data literally everywhere that you can pull insights from. Feedback can originate from actions in the product, on the website, quantitative and qualitative - it’s all there....