Members-only Exclusive content How to cultivate crucial internal partnerships for faster growth Who holds the keys to unlocking your customer marketing potential? Surprisingly, they’re likely sitting just down the hall … Customer marketers know that having strong relationships with internal stakeholders is crucial for driving strategic alignment and overall program success....
Members-only Exclusive content The power of narrative design in customer marketing: Why storytelling matters In this article, I want to share my insights on how to use data, brand storytelling, and narrative design to create content that resonates with customers, builds brand loyalty, and ultimately drives business growth. So let’s dive in!...